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Turystyczna Organizacja Otwarta in Bulgaria

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Turystyczna Organizacja Otwarta (Open Tourism Organization) in Bulgaria

The Bulgarian branch is registered in Burgas, with its seat in the Old Town of Nesebar. The Board of Turystyczna Organizacja Otwarta Bulgaria is subordinate to the board in Poland and consists of three people: Magdalena Tekla has become president, and the members After two years of talks and preparations, Turystyczna Organizacja Otwarta established a branch in Bulgaria. Its aim is to support Polish-Bulgarian cooperation, including by attracting more affluent clients.


Currently, the majority of Poles travelling to Bulgaria are clients with a so-called average budget, TOO says in a press release.
We want Bulgaria to be visited also by more affluent clients, TOO adds.


Together with the Embassy of Bulgaria, the organization has defined the key areas of activity. They will include support for the local market through customer service training, and support in social policy aimed at encouraging women over forty to work in tourism. They will also include support for Bulgaria through promotion in Poland, as well as for the Polish market through promotion of Poland in Bulgaria, leading to greater mutual exchange of travellers between our countries, and support for the local market in preparing and introducing booking systems in the Republic of Bulgaria.


The action plan has been developed with a long-term perspective. Bulgarian tourism entrepreneurs expect cooperation and want to share knowledge with us. TOO Bulgaria is meant to be a bridge between the two countries.


The Bulgarian branch is registered in Burgas, with its seat in the Old Town of Nesebar. The Board of Turystyczna Organizacja Otwarta Bulgaria is subordinate to the board in Poland and consists of three people: Magdalena Tekla has become president, and Łukasz Mikosz is a board member serving as vice president.

Magdalena Tekla has been connected with Bulgaria for over 12 years. She lives in Burgas, where she runs her own company, and she knows well the needs of the Bulgarian market, both in terms of customer focus and orientation towards business partners. She will be responsible for contacts with local partners and for implementing TOO's policy on site.

The establishment of the association was officially inaugurated on 24 November at the TT Warsaw trade fair, with the participation of Ambassador Margarita Ganeva and Tourism Counsellor Nikolay Kostov. The organization invites all interested parties to cooperate.

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